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Huawei and TPAY Join Forces to Drive App Monetisation

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Huawei and TPAY have partnered to make it easier for content developers to monetise their apps on Huawei Mobile Services (HMS).

This collaboration is expected to allow local MEA developers to fully utilise HMS’s In-App-Purchase (IAP) kit through TPAY’s direct carrier billing (DCB) service. This means that HMS users can pay for apps with just their mobile number. As a result, developers will get 100 per cent DCB coverage.

“We are very excited to launch this strategic partnership with Huawei which will equip local and global developers with the tools they need to better monetise their services through In-App-Purchases capabilities,” says Sahar Salama, Founder and CEO of TPAY Mobile.

“This agreement further extends the value of TPAY for top global merchants who are aspiring to scale their businesses across our region. Developers and online merchants have now unparalleled access and local know-how, coupled with a trusted, agile, resilient, and scalable payments platform that they can use to scale up their businesses. During the first phase, we aspire to roll out payments in around 10 countries.”

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Adam Xiao, MD of HMS and Consumer Cloud Service for Huawei, says, “We welcome the opportunity to partner with TPAY and as a result provide our users with more payment options. By working with TPAY, we have been able to make it easier for local and global developers to monetize their apps and services to millions of more people in the MEA region.”

Edited by Jenna Delport

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